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HKTDC Unveils April Lifestyle Products Fairs

Later this month, the Hong Kong Trade Development Council (HKTDC) will unveil six April Lifestyle Products Fairs across fashion, lifestyle products and licensing, with the premier Hong Kong Gifts & Premium Fair held at the Hong Kong Convention and Exhibition Centre (HKCEC) from 27 to 30 April 2024.  

With the latest products and trends showcased under one roof, the Gifts & Premium Fair  will feature a curated selection of gifts and premium products from around the world, bringing together some 4000 exhibitors from 21 countries and regions.

The Hall of Fine Designs will be returning, featuring leading brands from around the world, to include Red A (Hong Kong), Tiny Memory (Hong Kong) and YASHICA (Japan). 

Above: Products on display include home fragrancing.
Above: Products on display include home fragrancing.

Additionally, the Hong Kong Exporters’ Association will unveil a pavilion showcasing Hong Kong companies that reflect the design skills and branding excellence of Hong Kong’s product designers. The winning products in the Hong Kong Smart Design Awards will also be on display, highlighting the creativity of Hong Kong brands. Elsewhere, the Cultural & Creative Corner will be returning with a vibrant showcase of designer brands and products.

This year, the Hong Kong Gifts & Premium Fair has introduced a brand new zone – Outdoor & Sporting Goods – showcasing a wide range of products that will include camping gear, dance shoes and sporting goods.

Above: Visitors to last year’s show.
Above: Visitors to last year’s show.

There will also be a series of events designed to keep visitors abreast of the latest market information as well as to encourage networking between exhibitors and buyers. These will include seminars hosted by industry players and associations which will share insights on key areas crucial to the sector’s development, such as consumer market trends, sustainability and the silver economy. Representatives from Coresight Research, Google and Pinkoi will be sharing lifestyle consumer insights and online-merge-offline (OMO) strategy.

The show will also continue to adopt the EXHIBITION+ hybrid model, which comprises four key exhibition elements including HKTDC-organised physical fairs, the smart business-matching platform Click2Match, online-to-offline seminars under the Intelligence Hub, and the hktdc.com. Sourcing platform, to provide round-the-clock services that boost the flexibility and effectiveness of business promotion for SMEs and offer benefits such as extended fair periods, expanded platforms and enhanced opportunities. EXHIBITION+ extends face-to-face interactions from physical exhibitions to an online smart business-matching platform to help enterprises connect with business partners proactively.

Register for a free admission badge here.

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