According to a recent report by Laura Onita in The Financial Times, Jellycat’s owners are in line to receive £58m in dividends. The company’s revenues rose 37 per cent to £200m, with Jellycat going through a period of rapid growth, revealed filings at Companies House for the year to December 31.
Pre-tax profits increased 24 per cent to £67m, with Jellycat increasingly selling more products through wholesalers and online, as well as through key markets in Europe, North America and Asia.
The company – a favourite of Princess Charlotte, who was once photographed with Jellycat’s Fuddlewuddle Puppy as a baby – hit the headlines at the beginning of September when it accused Aldi of copying one of the company’s best sellers, Dexeter the Dragon, launched in 2019, which normally sells for £27, with Aldi’s copycat version on sale for £4. The company took legal action against the supermarket.
Having grown the Jellycat business over the past 25 years through employing a network of UK sales agents – with independent gift retailers among the brand’s devoted stockists – the company took he decision to implement a strategic shift in its sales operations earlier this year and decided, as part of its broader business strategy, to bring its sales team in-house.
Jellycat was founded by brothers William and Thomas Gatacre in 1999. Currently, Arnaud Meysselle is the company’s chief executive.
Top: Jellycat’s Amusables footballs.
