Start Licensing has added the Ashmolean Museum to its portfolio of brands, with the agency representing the Museum for licensing across all categories – to include gifts and home – as well as working with existing partners to help to add momentum to the existing programme.
“It is a great time to work with a heritage brand and the Ashmolean has a real ‘can do’ attitude,” enthused Start Licensing’s managing director Ian Downes. “There is scope for licensees and retailers to identify specific design themes and build product ranges accordingly. The Ashmolean Museum is a fantastic creative resource and one that should inspire creative thinking.”
Existing licensees include Fox & Chave, Woodmansterne, PJ Studio Accessories and Flametree Publishing.
Based in Oxford, the Ashmolean first opened its doors in 1683 and is the world’s first public museum as well as the world’s first university museum. Its collections encompass worldwide art and archaeology across millennia from prehistory to the present day.
Top: Among the Ashmolean Museum’s current licensees is silk accessories company Fox & Chave.
