In typically fun style, Oliver Bonas’ 25thanniversary celebrations have kicked off with OB25, a creative space for customers to play, shop and be inspired.
Until September 25,,the company’s Tottenham Court Road store is being transformed, with customers invited to join in a series of workshops, talks and classes to discover how to ‘Work Hard, Play Hard & Be Kind’, which is the company’s mantra. Activities range from talks and dance parties to hip hop yoga, earring making, short story writing and painting.
During OB25, Oliver Bonas is also taking part in the London Design Festival 2018, (September 15-23), encouraging people to discover more about the company’s journey into its AW18 design concepts –Kinship, Hana and Doughnuts to Dumbbells. Those interested will be able to take part in immersive workshop experiences to understand the influences that inspired each collection.
Oliver Bonas’ first store was opened on London’s Fulham Road in 1993, with founder and managing director Oliver Tress working behind the counter on a second-hand till. Today, the company has 70 stores across the UK with plans to open more outlets by the end of the year.
Top: The Oliver Bonas store in Leamington Spa, among the company’s newest branches.
