Marking a milestone in Ashleigh & Burwood’s 30 year history, the home fragrancing company is taking its brands and ranges of scented products to the US for the first time, a momentous leap in its global expansion.
The business has partnered with a state-of-the-art 3PL company in the heart of the Midwest, which will serve as the brand’s operational hub, ensuring efficient distribution and customer service for its growing American customer base.
“These are very exciting times for Ashleigh & Burwood,” states director of international, Steve Lloyd. “Our expansion into the United States is a testament to our dedication to delivering our diverse range of quality home fragrance products to a global audience. We’re delighted to introduce our scents and designs to the discerning American market and look forward to creating memorable experiences for our customers.”
The launch of Ashleigh & Burwood in the US is not just about products, says the company, but also about creating an immersive experience for its new audience. The brand kicked off its American journey last month with an exhibition in Washington DC, presenting its popular everyday brand, The Scented Home, and showcasing its commitment to quality, innovation and the brand’s signature scents.
Well known for its two key brands – Ashleigh & Burwood – A World of Scents, and The Scented Home – For All Your Home Escentials – both incorporate a wide range of product formats including scented candles, reed diffusers, fragrance lamps, room sprays and more. They are available in a wide range of UK-made fragrances, drawing inspiration from fragrances found in local landscapes to more exotic, far away aromas.
Following its launch in the United States, Ashleigh & Burwood says that its aim is to become a household name in the American market.
Visit www.ashleigh-burwood.co.uk; www.Faire.com, or contact the customer operations team trade@ashleigh-burwood.co.uk.
Top: Ashleigh & Burwood is expanding its global reach into the American market place.
