Temerity Jones launched its first licensed collection, Frida Kahlo, at Autumn Fair last week.
“The licence ties in with the current exhibition at the V&A which has set a trend in images of Frida Kahlo,” explains Temerity Jones’ creative director Craig Masson. “Friday Kahlo is very Temerity Jones and is a perfect licence for us. It is images of her, her personality and her style that is so appealing – if anything, the images are more appealing than her art.”
The new collection features giftwares, homewares, home accessories, lighting and bar accessories, to include cocktail sets.
Adds Craig, “There is a certain demographic who really love Frida Kahlo, and appreciate the very bright colours and uplifting images, so this is where the appeal lies.”
Top: Temerity Jones’ creative director Craig Masson with GiftandHome.net’s editor Sue Marks at Autumn Fair.
