Despite the footfall challenge of the final quarter, the total number of visits to Dunelm stores, in the year to June 30, increased by 5% over the previous year. In its latest trading update for the 13-week period and financial year, ended June 30, 2018, the company said that it hadcontinued to outperform the homewares market over the quarter.
“I firmly believe that our homewares authority, combined with our increasing ability to adapt to evolving consumer trends, means that there is very significant potential for growth of the Dunelm brand,” stated Dunelm’s chief executive Nick Wilkinson.
“We have expanded our customer reach and digital capabilities significantly over the last 12 months and will continue to do so as we exploit the technology assets which we acquired with Worldstores. I’m excited about the opportunity at Dunelm and look forward to expanding on my plans for the future of this great brand when we announce our full year results in September.”
Overall revenue for the quarter showed a 1.4% decline year on year. While Dunelm benefited from a strong store opening programme earlier in the financial year, this was offset by decisions to rationalise the offer following the acquisition of Worldstores.co.uk and Kiddicare.com, having sold Achica.com during the previous quarter.
Looking at the year as a whole, the Group delivered like-for-like revenue growth of 4.2% and overall growth of 9.9%.
Top: Dunelm has the potential for growth says the company’s chief executive.
