TV personality Billie Faiers was among the celebrities at Spring Fair yesterday (Monday February 7). The reality star was at the show to launch her new home and lifestyle brand – Chapter B – with Hunter Price International in the Everyday hall, with Next and Very both confirmed as retail launch partners for the debut collection which will go live in August this year.
“After two and a half years, where we worked on the collection over Zoom during the pandemic, which was a bit of a challenge, it was a real pinch me moment to see the collection unveiled at the show,” Billie told GiftsandHome.net. “It’s been a long process, and when I saw the products on the Hunter Price stand it felt amazing. I’ve always had a passion for home interiors, and from an initial mood board it was incredible to see how the ideas have grown into a brand.”
Chapter B, which features 35 skus, is a luxe collection across home furnishings, home accessories, soft textiles and kitchen and dining for both adults and children, with statement pieces that will evolve each season.
Inspired by Billie’s own children, Nelly and Arthur, the Chapter B launch also includes the first Kids Club collection featuring storage, 3D shaped cushions, throws and accessories. “For example, Arthur loves dinosaurs and Nelly loves shells which are both reflected in the designs, with the children’s range super playful in soft, pastel colours,” Billie explained.
Over the past decade, through reality TV, Billie has created a loyal following who love her interior design style. Currently renovating a dream family home in Essex with her husband Greg, she says that the timing of the launch of Chapter B could not be more perfect. “Trends have evolved since we started out, so the timeless, classic neutral colour palette – which reflects my style – accessorised with splashes of pinks and blues, is something I can really see in our new house. For example, coloured glass is a big trend now, and we offer several pieces in the range.”
A Christmas collection is already underway, with more homewares being launched, as well as ideas for tablescaping. Billie is also exploring other categories to include housewares, outdoors and hair accessories.
Spring Fair takes place at the NEC until 9 February. Visit www.springfair.com
Top: TV personality Billie Faiers visited the Hunter Price stand at Spring Fair yesterday, where her debut homewares collection, Chapter B, is being showcased.