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Small Business Champion Theo Paphitis Partners With Autumn Fair

Among the highlights of September’s Autumn Fair will be the return of entrepreneur and small business champion Theo Paphitis’ #SBS Small Business Sunday Pavilion, with the six winners of this year’s competition, spanning home, gift, and beauty, revealed:

 Alexia Claire


Bring A Book to Life


Leo Charley & Me


“#SBS Small Business Sunday is all about giving small businesses and entrepreneurs opportunities and the chance to network and thrive,” comments Theo.Our long-standing partnership with Autumn Fair is perfect for our community and offers these opportunities in bucket loads. I know that the #SBS Pavilion will be the biggest yet and that the #SBS winners will be an asset to the show.”

Above: Theo Paphitis obliges a visitor with a selfie on the #SBS Pavilion in 2019.
Above: Theo Paphitis obliges a visitor with a selfie on the #SBS Pavilion in 2019.

This year’s #SBS pavilion – which is dedicated to showcasing new and unique productsfrom ambitious start-ups and small businesses –  will be the biggest yet. As well as featuring the six winners of this year’s competition, it will also be welcoming back 2020’s postponed #SBS Small Business Sunday winners, totalling 15 inspirational companies who all receive a free exhibition stand giving them exposure and growth opportunity for their businesses.

They are: Canterbury Brewers, Cushy Paws, Give Gifts, Glamavan, Kate O’Brien Art, Life’s LittleBugs, Lizzie Martell Illustration, Photofinish Jewellery and Zac & Bella Fashion.

Comments Julie Driscoll, managing director, Retail & Fashion at Hyve Group: “We are incredibly pleased to continue our partnership with #SBS Small Business Sunday for Autumn Fair 2021 and support small independent businesses as they launch into the marketplace. Our shared values and vision with #SBS and Theo enable us to provide an incredible opportunity for start- up businesses, and I can’t wait to see our all winners at the show.”

The partnership between Autumn Fair and #SBS Small Business Sunday has been running for four years and has so far given 44 new businesses the opportunity to showcase their products within the prestigious #SBS Pavilion.

This year’s Autumn Fair takes place from 5-8 September, 2021 at the NEC, Birmingham.



Top: Three of the six winners of the 2021 #SBS Small Business Sunday competition. They are, from left to right: Arcform, Alexia Claire and Rose-May.

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