This ad will be closed automatically in X seconds.

License This! Competition Opens For Entries

The License This! competition – which rewards entrepreneurs with new IP with strong licensing potential –  is open for entries. Two awards categories will be presented this year – Brand & Design and Character & Animation. Applicants can enter online, with the closing date Friday September 14.

Previous winners and runners up have successfully signed deals with licensing agents and seen their brands appear on a wide range of products – to include gifts, homeware, stationery and greetings.

Above: My Gifts Trade’s I Like Birds Blue Tit collection.
Above: My Gifts Trade’s I Like Birds Blue Tit collection.

Last year’s winner was the children’s brand Ioguis. Since being at the show in October, the company has found an executive producer in LA who is pitching to broadcasters. They’re hoping that, by the time they exhibit at BLE in October, they will have a publishing deal and can meet with licensees to expand the IP.

2016’s runner-up, I Like Birds, started out in greeting cards, but now has a wide range of licencees to include My Gifts Trade, whose products include housewares, cushions and textiles. 

This year, winners will receive a free exhibition stand at BLE 2019, one year’s LIMA membership, PR support and advice from a panel of industry experts. Previous entrants – both winners and finalists – have also signed lucrative agent and licensing deals off the back of the competition.

Now in its eighth year, License This! is a proven propeller for entrepreneurs to launch themselves in to the licensing industry.  Visit  www.brandlicensing.eu to download an entry form

 

Top: Shown at last year’s License This! winner’s presentation are, from left to right: Kelvyn Gardner, managing director, LIMA UK; Florencia Kohan, creative director of Ioguis, and Jenny Purves, brand manager, BLE.

MORE NEWS
PG_H
 
The March/April 2024 issue of Progressive Gifts & Home  fanfares the fabulous Greats Awards and Gift of the Year Award 2024 finalists, as well as the findings of the 18th PG&H Retail Barometer. We also take a look at what’s trending in men’s gifts, along with the very latest news, views and new product launches, plus much, much more besides!...
BB
 
Showcasing flowers from the Asteraceae family, designs incorporate specially selected illustrations from the RHS Lindley Collections of historic botanical art...
MaiaGifts
 
“In 15 years, not a single day has passed without someone complimenting the store”...
NSW
 
Daily hashtags can be used to encourage customer participation...
Greats
 
“It’s such an honour to receive this nomination”...
Women in Gifts
 
The GA’s Sarah Ward, Nest’s owner Samantha Gibbs, and Products of Change’s Helena Mansell-Stopher will be among those taking to the stage...
Get the latest news sent to your inbox
Subscribe to our daily newsletter

The list doesn't exist! Make sure you have imported the list on the 'Manage List Forms' page.