Home and lifestyle brand, Laura Ashley has expanded its accessories range into jewellery. The new 60-piece collection features a diverse range of jewellery including necklaces, earrings, bracelets and rings inspired by Laura Ashley’s heritage designs.
The range has been launched in partnership with British jewellery company Gecko Jewellery and will be available for purchase through a network of UK independents, and online retailer Primrose Hill Jewellery.
The Camelot collection includes six pieces designed as a luxury everyday range featuring botanical elements taken from one of the early Laura Ashley archival prints. In addition, the Bows collection epitomises the festive 2024 trendwhile Wild Meadows has been inspired by the print of the same name and is for day-to-night styling.
“It’s truly inspiring to see how the jewellery designers have drawn from the iconic patterns that originated at a kitchen table in Pimlico over 70 years ago and transformed them into a collection that blends modern sophistication with timeless elegance,” comments Poppy Marshall-Lawton, vp at Laura Ashley. “We’re excited to see this collection launch, adding a finishing touch to both our women’s and girls’ wear lines.”
Top: Part of the new Laura Ashley x Gecko Jewellery range.
